Digital Marketing, Public Relations & Media Management

Course Digital Marketing, Public Relations & Media Management Duration 05 Days Date July 27-31,2026 Venue Bangkok, Thailand Investment 1,890 USD Email info@bctci.com WhatsApp +66 94 7800 807 Course Overview This 5-day professional program is designed to strengthen participants’ ability to plan, manage, and evaluate digital marketing, public relations, media engagement, and communication strategies in a fast-changing business environment. The course combines modern digital marketing tools, public relations strategy, brand reputation management, media communication, crisis response, content planning, social media management, analytics, AI-supported communication, and stakeholder engagement. It is suitable for marketing managers, PR officers, communication professionals, media relations teams, corporate affairs officers, government communication staff, brand managers, customer experience teams, and executives responsible for visibility, reputation, and public engagement. Course Objectives By the end of the course, participants will be able to: Understand the relationship between digital marketing, public relations, media management, and corporate reputation. Design integrated communication strategies for online and offline audiences. Develop effective digital marketing campaigns across social media, search engines, websites, and email platforms. Strengthen brand visibility through SEO, content marketing, paid ads, and audience targeting. Manage public relations activities including press releases, media briefings, interviews, and stakeholder engagement. Build professional media management plans for traditional, digital, and social media channels. Use storytelling techniques to communicate organizational value, trust, and credibility. Apply AI to